Export-A Nightlife
(Case study)
Program Redesign & Operational Transformation
Program losing money despite high attendance — staff turnover, inconsistent quality, untapped revenue potential, and declining brand perception all at once.
50+ staff, 8 overnight buildouts, 62 pallets of merchandise, and live talent performances — all without loss prevention protocols or plan-o-grams.
Industry
Events & Hospitality
Timeline
90-Day Program Redesign
Client
Export-A Nightlife
Services
Program Architecture & Operations Redesign
Staff Training
Revenue Optimization
(The challenge)
Program losing money despite high attendance — staff turnover, inconsistent quality, untapped revenue potential, and declining brand perception all at once.
Fierce Solutions executed complete program redesign: operational audit, new event format optimization, staff retention program, vendor rebuilding, revenue model redesign with tiered ticketing and VIP experiences, and marketing repositioning.
(The solution)
Operational audit and bottleneck identification. New event format and schedule. Staff retention and incentive program. Revenue model redesign with tiered ticketing, VIP experiences, and sponsorships.
The Impact We Made
4x
revenue increase in 90 days
90%
staff retention after redesign vs. 30% prior
50%
increase in average attendee spend
8
new sponsor partnerships secured
(Testimonial)
We were ready to shut it down. Fierce Solutions not only saved the program — they made it profitable and fun again.
Venue Director
Export-A Nightlife
